Apple Inc. (AAPL · NASDAQ)
AAPL · MARKET VIEW
Market view · as of Oct 21, 2026
Price (last ~year)
Apple trades at $339.50, down 1.0% on the day but up 15.9% versus its 200-day average and within 1.2% of its 52-week high, as UBS flagged gross margin pressure from rising component costs and slower iPhone growth ahead of its September-quarter report. The company has beaten consensus in each of its last four quarters, most recently reporting $2.02 versus a $1.88 estimate, with trailing-twelve-month revenue of $466.82B, up 16.4% year over year, and quarterly free cash flow of $31.91B. Valuation remains rich at a 39.37 P/E, 10.64 P/S, and $5.00T market cap, while leverage is modest at 0.5x debt/EBITDA against $84.31B in total debt. The analyst target of $329.38 sits below the current price.
Valuation
- Market cap
- $5.00T
- P/E
- 39.37
- PEG
- 2.706
- P/B
- 45.74
- P/S
- 10.64
- EV/EBITDA
- 29.41
- Beta
- 1.069
- Analyst target
- $329.38
Quality & returns
- Gross margin
- 48.7%
- Operating margin
- 32.6%
- Profit margin
- 27.6%
- ROE
- 148.8%
- ROA
- 27.1%
Price movement
- Last
- $339.50
- 1-month
- -0.1%
- 3-month
- +0.9%
- RSI (14)
- 60
- vs SMA200
- +15.9%
- 52-wk position
- 95.9% -1.2% vs high
Quarterly trajectory
Revenue by quarter (oldest → newest)
| Quarter | Revenue | Op income | Net income | EBITDA |
|---|---|---|---|---|
| 2026-06-30 | $109.42B | $35.70B | $29.79B | $39.02B |
| 2026-03-31 | $111.18B | $35.88B | $29.58B | $39.32B |
| 2025-12-31 | $143.76B | $50.85B | $42.10B | $54.22B |
| 2025-09-30 | $102.47B | $32.43B | $27.47B | $35.55B |
Recent news
- Neutral Instacart Reaches $5 Million Federal Hiring Settlement · 2026-10-20
- Neutral Form 424B2 GOLDMAN SACHS GROUP INC · 2026-10-20
- Somewhat-Bullish Qualcomm (NASDAQ:QCOM) Shares Climb 1.3% on Analyst Upgrade · 2026-10-20
- Somewhat-Bullish Toro Company names Neal Lackritz as its first chief technology officer · 2026-10-20
- Neutral Apple faces gross margin pressure as UBS flags slowing iPhone growth ahead of earnings · 2026-10-20
- Neutral Sony’s new gold-plated Walkman costs nearly $6,000 · 2026-10-20
Sources this view read
- fundamentals Company overview & valuation (Alpha Vantage OVERVIEW)
- filing Quarterly financial statements (Alpha Vantage INCOME/BALANCE/CASH)
- earnings Reported earnings history (Alpha Vantage EARNINGS)
- prices Adjusted daily prices (Alpha Vantage TIME_SERIES_DAILY_ADJUSTED)